Effective Strategies for Restaurant Marketing

A successful restaurant marketing mix may include websites, social media, emails, apps and SMS, but with favouritetable’s marketing module, you can manage everything in one place.

Online reviews can make or break your business, and we can help you create marketing campaigns that offer real value to your guests, ensuring they come back for more of your tasty dishes!

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Build customer loyalty in your restaurant with our integrated marketing platform

Invite 1

Collect guest data from your hard-earned bookings, subscribing more happy customers into your CRM.

Promotion 2

Combine email with SMS to interact with your customers and increase brand recognition.

Listen 3

Show customers you value their opinions by responding to messages and reviews, delivering the best customer experience.

comma start Favouritetable has made our dining bookings so simple, it is easy for all the staff to use, and the management controls are there for all situations. As a business owner it means I can also remotely view our bookings on any device when I am away from the business for added control and peace of mind. As it is pay as you go you are only billed in relation to bookings, fantastic. favouritetable has revolutionised our booking procedure, thank you.

Andrew Mellor

The Pelham Arms - Lewes

Email Campaigns

Our powerful marketing module allows you to segment your audience to deliver targeted, relevant and engaging campaigns. With unlimited flags and filtering options, you can ensure important contacts are easy to find, whilst you’ll have all the analytical tools you could possibly need to review performance, such as open and click rates.

SMS Campaigns

SMS is the perfect channel for delivering engaging marketing campaigns, such as spreading the word about an offer, attracting more email subscribers or announcing new menu items. With our SMS Campaign feature, you can take on a proactive approach to promoting your brand, sending timely and targeted SMS campaigns to ensure guests remain engaged with your restaurant, potentially sharing the news to more prospective customers.

Restaurants Listing

With a beautifully designed restaurant listing that delivers essential information at a glance, you can attract more customers, improve your online presence and reach new audiences. Our restaurant listing module focuses on ensuring customers have all the information they could possibly need to book a table, such as reviews, bookings, map and offers, as well as a complete profile of your restaurant.

Guests' Reviews Management

Over 33% of diners will not eat in a restaurant with less than a 4-star rating on review sites like Google and TripAdvisor. Here at favouritetable, our restaurant management system inspires restaurateurs to take on a proactive approach to maintaining a positive presence across all channels. You’ll receive alerts the moment a customer posts a review, allowing you to engage with their feedback in real time.

comma start Favouritetable is an excellent online booking tool which offers us the opportunity to organise and store our reservations remotely and in one place. Our customers are also able to book online through our own website with the favouritetable functionality operating behind the scenes. The software is easy to use and if there is ever anything we are unsure of or want to change, the team at favouritetable are very quick and responsive in their support. And to top it off, it's extremely cost-effective. What more could you ask for? Great functionality, great service, great price. I would thoroughly recommend favouritetable to anyone looking for an online booking solution.

Nina Hempleman

Independent Restaurant - Steyning (West Sussex)

Branded iPhone Apps – Grab more attention and receive more bookings!

Mobile apps have been a revolutionary force in the restaurant industry, allowing people to book with ease, even whilst they’re on the move. It’s true that desktop internet usage is falling and mobile internet is rising, and here at favouritetable we can ensure your restaurant has an app that’s built around your brand and beautifully laid out with your target audience’s needs in mind.

After shopping online, 42% of consumers use a shopping or communication app, meaning your branded iPhone app is not just another area to attract new customers, it’s a hub for your regular guests to book tables, view the menu and receive new updates and offers. Fast to use and responsive to every smartphone’s screen size, your app can deliver push notifications and instant updates, whilst playing a pivotal role in boosting engagement and delivering personalised content. So if you’d like to stand out form the crowd and increase customer loyalty, we’d love to hear from you.